Let’s create market
leading products
together
Forming new business partnerships has been central to our growth strategy. We actively pursue opportunities to expand and strengthen our collaborations with partners, ensuring mutual benefit and progress.
TheOTCLab in a few figures
38
Countries active
42
Distributing partners
7
Brands owned by TheOTCLab
24
Yearly growth in 2023
Distribution Partners
If you are interested in distributing or selling our products within new channels or if you’re interested in importing them to your market, we would love to hear from you. We are actively looking for new distribution partners for our products, especially in countries where we currently have no presence. Please contact us to explore potential opportunities.
Plug-and-play
distribution formula
We support our distribution partners through the entire product launch process, from understanding the competition, to marketing the product. We provide an efficient, ready-to-use distribution model that helps accelerate your sales efforts. This plug-and-play approach ensures fast implementation and easy usability, making it simple for you to get your product out there.
Brand & Product training
We provide you with training that introduces our brands and products, equipping you with the knowledge and tools you need to succeed. Our training covers:
- Detailed product knowledge, including features & specifications
- Product demonstration that highlight the key aspects of the product
- Explanation of the product benefits and how they address customer needs
- Overview of relevant industry regulations
- Brand values and how they are reflected in the product
With this information, you and your sales representatives will be better positioned to achieve greater success and make more sales.
Pricing Strategy
A well-planned pricing strategy can help build a brand’s identity and maximize your revenue by setting prices that are competitive and aligned with market demand and conditions. We can help you develop a pricing strategy so you can drive both revenue and profit.
Comprehensive Marketing Support
Having a well-thought-out marketing plan is crucial for achieving success. As you develop your marketing plan, we can support you in defining your target audience, crafting your messaging and promotional materials, and addressing your digital advertising and content marketing requirements. Additionally, we also provide you with a local website.
Strategic Brand Management
Whether you have an emerging or a well-known brand, we work closely with manufacturers and brand owners seeking to break into the Benelux market as a reliable partner. Our years of experience and commitment means that we have a deep understanding of the industry, are devoted to add value and we fully embrace your brand as if it were our own. We offer first class marketing brand strategies that align with your overall business objectives and are dedicated to providing a complete range of services.
Product Development
The journey to success starts with a solid idea. However, developing a new product, particularly in the over-the-counter (OTC) markets, requires a substantial amount of expertise. And that’s exactly what we offer: extensive knowledge and experience in product development. We actively seek out new product and acquisition opportunities, and we welcome proposals from companies interested in developing their ideas or marketing their products within the Benelux region.
Private Label
If you are interested in distributing or selling our products under your own brand through new channels, please reach out to us. We are actively seeking potential new partners for our products Bitener, Coughner and MenoRelax to be launched under Private Label.
Interested in
our services?
We actively pursue opportunities to expand and strengthen our collaborations, ensuring mutual benefit and progress.
Global pressence
Our brands are sold at selected pharmacies, drugstores and retailers in more than 30 countries across the world.
Partner up and let’s grow together!
Discover our brands
At TheOTCLab we are on a mission to help improve peoples’ health and well-being by enabling them to self-manage their everyday health issues with our safe, effective and easy-to-use products while making a positive impact on the planet and society.
TheOTCLab BrandsDistribution Brands
Let's connect!
